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Many, many, many months ago I was contacted by the design team at Lululemon Canada to see if I could do a design for their new store opening in Edmonton.  I was quite surprised and pleased that they contacted me.  After some discussion and negotiation we came to an idea of what we were going to make.  I have been fairly quite about it over the months waiting for it all come into reality, but that time has come.  As of Dec 5 2013, the new store was opened and the store front open for all to see.  Below are a number of photos of the work in progress, design files, communication images/video and the final store front.  Thanks again to all of the staff members of the Lululemon stores in Edmonton that nominated me and the Design team (Emily, Stephanie, Bianca, Carlson, Natalie)

The original concept and design came from my I heart E-town t-shirt design, that I had done for SNAP Gallery fundraiser a couple of years back now. The designers really liked that idea combined with a earthy application of wood paneling, so we set off to work. I worked on several sketches to work out the shape of the river and how I was going to approach the addition of figures and animals. This was also for the wood working company to work out the best method of making the panels. After discussing the final few samples that they sent out we made a few adjustments and went into the final design. The next step was to confirm the final sizing of the store front and make corrections to the vector file before sandblasting. You can see a video of how the panels look like after sandblasting before the frisk was removed in the video below.

jasonblower-lululemon-storefront from Jason Blower on Vimeo.

Snow Valley painting and posters

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A couple of months ago, a fella named Brandon gave me a call to say that Snow Valley was looking to have a painting done.  So I followed up with him and the team there and I am happy to say we have complete three great images.  One is a commemorative painting of Snow Valley, and two vintage ski inspired posters of the fun that can be had there.  You can purchase the poster at the SnowValley shop, when you go there for your own fun! Thanks again to the team at Snow Valley for the opportunity to add my twist on another Edmonton icon.


Bedroom painting and family commission

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A wonderful couple and now proud parents, asked me a little while ago to design a illustration to be painted on a wall in their soon to be born child’s room.  They wanted it to be based on my Going Camping series, especially the one with the mountain sheep, will incorporating their favorite mountain view.  It was a really easy process and in the end I provided them with a print, swatch map and over transparencies that they could use to trace it onto the wall.  The result was fantastic they did such a great job on the painting while preparing for the little fella coming!


Gambling slot machine- Update

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Fооtbаll Stаr
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Finished this one up a few weeks ago. It is a one off poster that was going to be screen printed by the fantastic people over at SNAP. I love the screen printing process, you always end up with great transitions, textures and interesting layering of colours.  I really wish I could spend more time getting my hands dirty in that way.  This project was a great opportunity for me to explore that process again.  I would not say that this was the best possible idea I could have come up with but was certainly was fun.   Be sure to check out UP+DT, and on October 12 come over to the Mercer building for the poster show and I will be downstairs selling my other work at the Mercer Collective.

Gambling illustrations

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Last Month I was contacted by RED the Agency to create some illustrations that would have a few parts that they could animate for a website that they were creating for a client. The premise was the absurdity of the superstitions/mindset that people have when gambling. The three were based on making predictions, the entertainment they provide and lucky machines. I am currently working on a new template for this website at link sbobet88 complete with an interactive roulette wheel!

2013 folkfest

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This year I was invited to sell my work at the Edmonton Folk Music Festival. I was thrilled as I have been wanting to go to the event for years, but have been out of town camping during the weekend that it is on. I have several fond memories of going when I was a kid, and it is amazing on how much it has grown. In addition to being accepted to vend, I was sent several images of the events grounds to use as reference material for creating a new piece for the event. I decided to make the print a limited edition run of 75 and they were a great success! I do have a few available, if you are interested, visit my shop.

Sonic boom

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After doing those Illustrations for the wedding invitations for Erika and Tim, I was forwarded to the Marketing department at SONiC 102.9, which requested me to design up a poster for their Sonicboom event. It’s a kind of commemorative gig poster for the new 2 day event, The poster was sold during the event to raise funds for the Youth Empowerment, Support and services (YESS) here in Edmonton. They printed 500 of the posters and I had the pleasure of sitting down in the station to sign & number all 500 of the posters, can you say hand cramp?! It was great fun, thanks to the folks at SOCiC 102.9!